McDonald's coffee cups
McDonald's
  • McDonald's is partnering with the White House to promote a COVID-19 vaccine campaign.
  • From July, McDonald's McCafé cups will be branded with President Biden's "We Can Do This" vaccine slogan.
  • The idea is to educate customers about the vaccine and to encourage vaccine uptake.
  • See more stories on Insider's business page.

McDonald's coffee cups are about to get a new look.

The fast-food giant is partnering with the White House to promote the "We Can Do This" vaccine campaign, an initiative set up by the Biden administration to educate people about the COVID-19 vaccine, and to encourage people to get a shot.

From July, McDonald's McCafé cups will be branded with this slogan, along with details of where customers can get more information about the vaccine.

"We all want to protect ourselves and our loved ones and be together with our communities again," Genna Gent, McDonald's vice president for global public policy and government relations, said in a statement Tuesday.

"McDonald's is excited to be doing our part for the people we serve, providing them with simple information that can help keep them safe."

McDonald's wide reach should help the government's campaign reach more people. The chain has nearly 14,000 locations across the US.

Vaccine uptake is a major issue for the US government. While millions of Americans have been fully vaccinated, new data from the Centers for Disease Control and Prevention (CDC) has found many people were not getting the second dose of the COVID-19 vaccine.

Insider's Yelena Dzhanova wrote that there could be many reasons for this, including fear of side effects from the second jab, or feeling that one jab would provide enough protection.

Read the original article on Business Insider